Specificity and emotion

David Armano at Logic + Emotion had this to say about specificity a week ago:
“We live in a world where the little things really do matter. Each encounter no matter how brief is a micro interaction which makes a deposit or withdrawal from our rational and emotional subconscious. The sum of these interactions and encounters adds up to how we feel about a particular product, brand or service. Little things. Feelings. They influence our everyday behaviors more than we realize.”

There’s an assessment of being that the Easterners deliver to us: we are at every moment either accepting or rejecting. With absolutely everything we encounter, our first reaction (which is most often subliminal) is attraction or aversion. Our attitude about the ‘other’ is unfailingly conditioned by this emotional, and essentially paranoid response.

Check out this premise as the hours unwind today; or even just over the next few moments. Look around as you sit at the monitor right now, and notice your immediate responses to objects nearby. I love the coffee cup; I’m afraid of the to-do list; I’m attracted to the letter from my father; I’m skeptical about the hi-tech, oddly-shaped felt tip pen; I adore the big pile of painting supplies; I become slightly ill when viewing the floor’s clear need for a vacuum.

Why do we muddy our progress and perceptions with these persistent automatic judgements? The coffee cup and the to-do list have equal rights to existence and to my attention. Do I not make things more complicated than necessary by coating them with my emotions?

The answer is, of course, yes and no. In our quantum universe, we know our responses create our reality. We are born responders, and will always emotionally judge our experiences. But getting a handle on this, and realizing clearly that this is the nature of your humanity, will help to liberate from any shackles emotions create.

So while our creativity is anchored in the specific, it remains relatively useless until you manage to see past your native prejudices.


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