Connecting, or not

There’s another side to the argument I presented yesterday, where I claimed that the lack of buzz around one’s blog is not a reason to quit it. A few days after Godin asked if anyone’s listening, David Armano returned this question: “Have we thought about talking back to people or are we really just interested in telling our stories?”

Not much is so laughable as a harangue carried on in a vacuum. We’re here on this plane together, and we are responsible for one another, and success lies in serving others. We all know people who can’t talk of anything but themselves, who have no skill at listening, and who are so self-absorbed as to be useless to anyone else.

Perhaps there’s a difference between telling your stories and making suggestions about lifestyle, but no need to split hairs here. Lack of conversation means lack of engagement. And failing to engage your listeners is failing at the root of the matter.

As Seth suggested, maybe they’re just not ready to listen. This is the thought that comforts every obscure thinker. While this may be a fact, it’s actually no excuse. If your message is as compelling as you believe it to be, it must be your mission to meet the minds of your audience, and make a connection where none was possible heretofore.

In short, no message is more important than compassion. I will take this as my mantra in the days ahead, and seek to be more fun and rather less intense as I continue these writings. Perhaps someone out there will be so kind as to let me know how I’m doing.

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